As sales of smartphones and tablets continue to be on the increase, when it comes to looking at profitable business opportunities, mobile gambling is right up there near the very top.
According to Plunkett Research mobile gambling app downloads are increasing 30% a year. In 2007 there were only 2 enterprises in mobile gaming. IBISWorld world project that by 2017, that number will have risen to a startling 4,282 different enterprises. It's a fact there'll be a lot of new players on the scene involved in this ever changing landscape, some that will be well known along with others, still yet to make their mark.
When one takes a look at the growth potential of this extraordinary industry that appears to be almost growing exponentially, analysts predict that the sales will almost triple to around $12 billion by 2017. If one can develop a unique game that stands out from the crowd & successfully market it to the gaming masses developing a huge following, vast rewards beckon.
Some enterprises have successfully tapped into Facebook's massive user database and in the process they've earned millions of dollars. Some have seen massive paydays through acquisitions of companies that have already created a huge following, and developed further games for their huge pool of active players, already delivered to them on a silver platter.
Last year PopCap Games were bought out by Electronic Arts the makers of Plants Vs Zombies and Bejeweled for a massive $750 million. Omgpop were bought out by rival Zynga for $180 million, following the success of their Draw Something game which accumulated an incredible 35 million downloads, in just 2 short months.
Many games are incorporated with Facebook which makes them accessible to women over the age of 40. According to IBISWorld reports, this now represents the fastest-growing group of gamers in the industry.
Mobile gambling will only grow and some will grab the opportunities to ride the wave over the next few years. It will be interesting to see where it takes them, no doubt there will be many more success stories to be told, life rarely stands still in the 21st century for the opportunist, especially when it comes to gaming.